Baseball introduces new analytics department

Brady Moore headshot on white background. Text: Brady Moore director of baseball analytics. Lynchburg logos in corners.

Lynchburg, Va. -- University of Lynchburg athletics and head baseball coach Lucas Jones are thrilled to announce the inception of a new piece of the Lynchburg baseball structure, the analytics division, and the appointment of Brady Moore as director of baseball analytics.

Moore will work with the rest of Lynchburg's coaching staff to implement an analytics-based system for Hornet baseball designed to help each player in the program maximize his potential.

A 2018 Lynchburg graduate, Moore spent four years in the Hornets' program as a relief pitcher. He graduated with a degree in philosophy and is currently pursuing his master's in clinical and mental health counseling at Lynchburg.

"This analytical position has been formed to transform our player development and in-game preparation," Jones said. "We are fortunate to have the perfect hire to kick start this initiative.  Brady was a tremendous asset to our analytical commitment during his senior year, so when he came back to Lynchburg for graduate school, it made sense to hire him to be the first director of this program."

Lynchburg has purchased a Rapsodo tracking device, a training technology that gathers and interprets mechanical data on baseball pitchers and hitters to help them gain a better understanding of their performance, to aid in this analytical development.

Moore and a team of student-employees will take that data, along with charts kept in-game by the Lynchburg staff and players, interpret it and present it in a way to enhance player development in ways that were before a stretch for an NCAA Division III coaching staff.

"He will crunch all the numbers and give the coaching staff feedback on the benefits and adjustments that need to be made within our day to day work," Jones said. "He is eager to build this group into one of the best in Division III baseball. Brady is dynamic with his thought process and his love for baseball is unparalleled."

Last season, Lynchburg's baseball team reached the Old Dominion Athletic Conference tournament for the first time since 2014 in Jones' first year as head coach.

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